Willson & BrownWillson & Brown

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Golden Arrow 2016 success

A week after winning gold at the POPAI Awards Paris, we’re delighted to announce that the 360° shop-in-shop floor stand we created for Johnnie Walker-Smirnoff has been presented with a Distinction in the shopper marketing category of The Golden Arrow 2016 Awards. The Golden Arrow Awards are the most prestigious honours presented by the Direct Marketing Industry in Poland and they are fiercely contested by firms operating across all marketing disciplines. We would like to thank our partners from Diageo and everyone involved in the Iconic Visibility project.

Our awarded display:

Johnnie Walker – Smirnoff Iconic Visibility

Category: Shopper Marketing

Client: Diageo Polska

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Golden Arrow 2016