Whilst subscription services are nothing new, having been a staple of the magazine and newspaper business model for decades, they are becoming an important and growing income stream for an ever-widening range of products and services.
Useful tools for presenting creative ideas – VIRTUAL & AUGMENTED REALITY
The creative team at Willson & Brown have embraced both virtual and augmented reality technologies for recent global projects. These powerful tools now form a core element of our development process as they make it possible to provide clients with immersive 3-d simulations of a wide range of creative ideas whilst they are in the early stages of development.
Several years ago, Bourjois launched a range of mini products. I worked on the merchandising and really both the products and creating imaginative ways of displaying them. By their nature, minis are small & fiddly – but fun! Sadly, Mini Bourjois only lived for a few years as mini products went out of fashion, but they certainly seem to be having a renaissance at the moment, especially with the trend for handbag-sized, on-the-go products. Read more