Pop-up stores as we know them have been with us since the late ‘90’s, but this fun retailing format has assumed a new relevance in recent times by becoming an antidote to the failing high street. Read more
Once again EcoVadis has placed us in the top 30% of companies audited and twenty points above average for our sector. The EcoVadis auditing process is based on international CSR standards and covers 21 criteria in four key areas: Fair Business Practices, HR & Labour Practices, Environment and Sustainable Procurement. This wonderful audit result reflects our efforts to continually improve every aspect of our business.
So, Christmas is upon us once again, and we have been enjoying the displays in the stores. We ran a quick vox pop with our Focus Panel and asked them which of six displays they preferred. My personal favourite was MAC, but the overall winner was Estee Lauder because it was clear and showed make up results and how to achieve them. Read more
We have been looking into the increasing popularity of musical festivals, and what amazing untapped marketing potential exists there.
The number of festival visitors in the UK grew by over one million in the three years between 2012 and 2016, from 2.79 million to 3.9 million, with 60% aged 30 years or younger.
Foto: ‘Perfume A Sensory Journey Through Contemporary Scent’ by Julia, Courtesy Somerset House
The exhibition, A Sensory Journey Through Contemporary Scent, was held at Somerset House in London (21st June – 7th September), and was an olfactory journey that explored ‘perfumer provocateurs’ who have worked on their palette of ingredients to formulate original and daring scents which assault your senses.